Menu Profit Maximizer Worksheet
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Use this sheet to capture where your operation really is today, so you can measure improvements from the next 3 days.
Use this sheet to capture where your operation really is today, so you can measure improvements from the next 3 days.
Actual vs theoretical is the metric that ties everything together. This short explainer video finally breaks it down in plain language so you can see, at a glance, whether your operation is actually improving.
Watch the Actual vs Theoretical Explainer
Fast, practical video. Watch it in 10–15 minutes, then share with your team.
For the next 12 days, we’re giving you a series of “profit gifts.” But if we don’t know where you are now, we can’t measure what they fix.
Today’s job is simple:
“We need to measure where you are now so every gift moving forward actually fixes something.”
This worksheet is Step 1 of a multi-step process: you establish a clear baseline today, then use the next 11 resources to close the gap between where you are and where you want to be.
Most operators skip this. They add tools, software, and SOPs without a starting line, so no one can tell if anything worked. Day 1 solves that.
For 8 days you’ve been doing the work:
Now you need a single metric to answer:
“Is any of this actually working?”
“Everything you’ve done over the last 8 days connects here. This metric tells you if your business is actually improving.”
That’s what actual vs theoretical is for.
This is for you if:
You run restaurants, bars, or hospitality venues (single or multi-location)
You’re an owner, CEO, CFO, COO, VP Ops, or Group F&B responsible for profit
You suspect money is leaking in COGS, waste, and variance but can’t see exactly where
You care about automation and AI only if it clearly ties back to profit and control
Not for people looking for generic “holiday marketing ideas.” This is about operations and profit.
In one focused pass, you’ll:
You run restaurants, bars, or hospitality venues (single or multi-location)
You’re an owner, CEO, CFO, COO, VP Ops, or Group F&B responsible for profit
You suspect money is leaking in COGS, waste, and variance but can’t see exactly where
You care about automation and AI only if it clearly ties back to profit and control
Not for people looking for generic “holiday marketing ideas.” This is about operations and profit.
This is a no‑jargon walkthrough built for operators, not accountants.
You’ll see:
The goal: when someone says “actual vs theoretical,” you don’t nod politely and ignore it. You know exactly what it means and how to use it.
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To get the most from Day 1, have this ready:
Latest P&L (last full month or last 12 months)
POS summary for sales by category (food, bev, etc.)
Any internal COGS / inventory reports you already use
If you’re missing something, don’t overthink it. Fill in what you can now. You can refine later.
1.) Watch the video.
2.) Pull up your existing reports (if you already track actual vs theoretical) or note where the gaps would likely be.
3.) Answer two questions:
4.) Share the video with your key managers so you’re all speaking the same language.
This gives you one simple “yes/no” on whether all the work from Days 1–8 is moving the right number.
In one focused pass, you’ll:
You run restaurants, bars, or hospitality venues (single or multi-location)
You’re an owner, CEO, CFO, COO, VP Ops, or Group F&B responsible for profit
You suspect money is leaking in COGS, waste, and variance but can’t see exactly where
You care about automation and AI only if it clearly ties back to profit and control
Not for people looking for generic “holiday marketing ideas.” This is about operations and profit.
This is the “dashboard light” for your entire operating system.
To get the most from Day 1, have this ready:
Latest P&L (last full month or last 12 months)
POS summary for sales by category (food, bev, etc.)
Any internal COGS / inventory reports you already use
If you’re missing something, don’t overthink it. Fill in what you can now. You can refine later.
In one focused pass, you’ll:
You run restaurants, bars, or hospitality venues (single or multi-location)
You’re an owner, CEO, CFO, COO, VP Ops, or Group F&B responsible for profit
You suspect money is leaking in COGS, waste, and variance but can’t see exactly where
You care about automation and AI only if it clearly ties back to profit and control
Not for people looking for generic “holiday marketing ideas.” This is about operations and profit.
Show how invoices, inventory, and purchasing all connect in one place
Highlight where your current process is leaking time and margin
Map what a simple 2026 rollout could look like for your venues
